New Peugeot 308, Pillar New Power Class Hatchback

No doubt that from year to year more and more embedded Peugeot brand in the minds of Indonesian consumers. Although the year 2007 sales of Peugeot models can only 'pick' 87 units, but at least such types 206, 307 and 207, which was launched in 2006 to provide a major contribution to the sales of the Peugeot brand in the country.

In order to boost sales this year, Peugeot returned the release of its newest product 308 hatchback. The presence of 307 generation variant is aimed at young families and executives who want to look sporty, dynamic, elegant and modern. "Peugeot 308 is the first model with a version number ending in 8. Later this variant of our position on the middle class market," said Constantine Herlijoso, CEO of Astra International after the launch of the Peugeot 308 New Peugeot in PIM2, South Jakarta, Monday (24 / 3).

Although sasisnya development based on 307, but viewed as a whole look like a 308 with a 207-dimensional view of a bit more stretchy. 207 Admittedly since it was launched in July 2006 by the Automobile Peugeot of France, its sales performance has skyrocketed. Proved only 6-month period were recorded 370 thousand units successfully sold to consumers and make it as a best-selling car in the segment-B in Europe during the fourth quarter of 2006. This is what underlies the development of New 308 as 'grafting' 207.

New 308 has a length dimension of size 4276 mm, width 1815 mm, height 1498 mm and wheelbase 2608 makes more spacious cabin, comfortable and stable while driving. Expressive and sporting design of the headlight model huge diamond cut lengthwise to suggest 'the Lion' ready prey. Display ditergas Bonet design resembles 'coachbuilder' shaped 'V' and a large Peugeot badge plus a sporting grille and fog lights pair which have similarities with the 907 variant. Design flow also emit a steady aerodynamics value through desan structure side and rear body. Not to forget the use of alloy wheels 16, 'flag-type' wing mirrors and rear lights are futuristic and modern.

Turning to the cabin, an impression of elegance and luxury on the interior look directly emitted as interior detail. Ergonomika value and ease of operation features of the Peugeot main focus, besides relief leg and head room for five passengers. AC 308 also features dual / mono zones, electric door mirrors, rain sensor, follow me home, Rd4 system single CD audio - MP3, external audio input that pinned the glove box, find me feature, one-touch turn signal, audio control stalk, rear seat armrest with ski flap and front lumbar adjustment.

As the European vehicle standards, 308 is equipped with passive safety features as well as a full active and proved by reaching for a five-star rating (the highest) from Euro NCAP. In vehicle sales target 100 units / year also has security features on the ignition of vehicles that can function as a remote control as well as the engine immobilizer system equipped with the latest latest ADC R2.

For active safety systems, there is a braking system on all four wheels with disc brakes equipped with a diagonal circuit system and ABS system EBD and BA. Meanwhile for passive safety belts installed 3 points and Occupant detection pad on all seats, seatbelt warning light just below the front reading lamps. Not to forget 4 airbags (dual adaptive front airbags, 2 side airbags), 4 wheel disc brakes equipped with ABS system BOSCH 8.1, reinforced safety cage and the pedestrian impact that can minimize the risk of injury for pedestrians.

Not only fascinating from the view and its features, CBU French origin is claimed to have agility and handling are competent. For the Indonesian market, 308 comes with a new type of engine called EP6 VTI (variable valve timing and injection lft) 4-cylinder 16-valve capacity of 1.598 cc. Energy can be produced for 138 hp at 6000 rpm and peak torque of 160 Nm at 4250 rpm spin. You need to know, this machine is the result of the development between PSA Peugeot, Citroen and BMW Group.

For the Indonesian market, a vehicle that will 'play' with the BMW 116i series and this Mazda3 1.6L with a price of Rp dibanderol. 362 million on the road in Jakarta. "With the presence of this variant, we are optimistic that sales of Peugeot models this year could reach 250 units," said Yoso. He added that the price offered should be comparable to 308 vehicles in the premium class. "Innovative features that we apply to the 'body' 308, is the main weapon that we promote," Yoso closed.

If you want to see directly, New 308 hatchback will be present at PIM2 until Sunday (30 / 3) later, and immediately resumed at Kelapa Gading Mall on Wednesday (2 / 4) and also the city of Surabaya as the second best market after Jakarta. Will track record that generated sales of 307 since 2002 to 2007 as many as 1150 units can be repeated again on the New 308 hatchback? Wait for further news []

New Peugeot 308 Hatchback

Price On The Road Jakarta Rp. 362 million
EP6 engine 4-cylinder 16-valve VTI
Capacity 1598 cc
Power max. 138 rpm hp@6.000
Torque max. 160 rpm Nm@4.250
Euro4 Pollution Control Standards
Automatic Transmission 4-speed Porsche Tiptronic System
Pj Tg x Lb x 1815 x 4276 x 1498 mm
Distance of 2608 mm Axis Wheels
Empty Weight 1377 kg
Suspension - dpn / blk Independent McPherson / Independent trailed arm
Rem - dpn / blk vent Disk / disc with a diagonal circuit system
Alloy wheels 205 / 55 R 16
Tank capacity 50 liters
Fuel Recommendation Pertamax Plus or equivalent (octane min. 95)